Blended Intensive Programme (BIP)
BIP 2026 “Pedal to Success – A Case Study along the Global Value Chain in Bike Manufacturing.”
The Faculty of Management and Technology will once again offer a multi-week BIP for our partner universities in April next year.
The focus of this program, which consists of a virtual phase and in a one week stay at the university, is a practice-oriented case study on the topic of “Pedal to Success – A Case Study along the Global Value Chain in Bike Manufacturing.” The aim is to gain international perspectives on global value chains and promote interdisciplinary thinking.
The academic program offers exciting lectures in the areas of procurement/SAP, marketing & sales, data management, finance and investment, and systems thinking. The program is complemented by a variety of excursions, including a city tour of Esslingen, a company excursion, the Mercedes-Benz Museum, and a joint trip to the Deutsches Museum in Munich.
Preparation Blended Period/virtual programme: 23.03. – 10.04.2026
23.03.2026 Kick Off und Welcome to the BIP (webex meeting)
On-site Programme in Esslingen: 12.04. – 19.04.2026
BIP 2026 - ON-SITE-PROGRAM | |
|---|---|
| TIME | ACTIVITY |
| SUNDAY, 12th of April : Check- in | |
| MONDAY, 13th of April - Hilltop Campus | |
| 09:45 am - 11:00 am | Registration |
| 11:00 am - 12:30 am | Welcome by the Faculty Management and Technology |
| 12.30 am - 12.45 pm | Group Foto |
| 01:00 pm - 02:00 pm | Lunch |
| 02:00 pm - 04:30 pm | Lecture: "Procurement /SAP" - Prof Mathis |
| 05:00 pm - 06:30 pm | Downtown Esslingen guided city tour through the medieval old town of Esslingen |
| TUESDAY, 14th of April - Hilltop Campus | |
| 07:30 am -04:30 pm | excursion: factory tour |
| WEDNESDAY, 15th of April - in Göppingen | |
| 10:00 am - 12:30 am | Lecture Data Management - Prof. Marx |
| 12:30 pm - 01:30 pm | Lunch |
| 01:30 pm - 04:00 pm | Lecture: "Marketing & Sales" - Prof. Elste |
| THURSDAY, 16th of April - Hilltop Campus | |
| 10:00 am - 12:30 am | Lecture: "Finance & Investment" - Prof. Schreiber |
| 12:30 pm - 01:30 pm | Lunch |
| 01:30 pm - 04:00 pm | Lecture: "Systems Thinking„ Workshop Systems Thinking and Gamification (Prof. Zürn) |
| 04:00 pm - 05:30 pm | |
| 05:30 pm - 07:30 pm | International Night (free of charge) (Please bring pastries from your home country) |
| FRIDAY, 17th of April - Hilltop Campus | |
| 09:00 am - 01:00 am | Final Group Sessions |
| 01:00 pm - 02:00 pm | Lunch |
| 02:00 pm - 04:30 pm | Group Presentations |
| 08:00 pm - 00:00 am | Farewell in Mexican Restaurant "Joe Penas" |
| SATURDAY, 18 th of April - City Centre Campus | |
| full day | Excursion |
| SUNDAY, 19th of April : Check out by 10 o clock | |
