Last Wednesday, 29th of June, our students dressed up and gathered early in the morning to the MakerSpacES!, ready to defend their ideas.
During the last weeks, our MBA Students have been actively experiencing Entrepreneurship in a business project in collaboration with GründES!, Hochschule Esslingen's start-up center. Set up in an interdisciplinary and team-based experimental learning, the students have been working on real-world challenges from Bosch Power Tools. All within an international project funded by the European Institute of innovation and Technology.
As expected, the students worked with the ambition to bring ahead their ideas, which all included value propositions, customer validation, marketing and financing concepts - all of which were to evaluate real business opportunities and succeed in their strategy.
During the six different presentations, we came to pass through very different solutions, some more specific ones such as implementation in manufacturing and optimization of the Bosch Power Tools themselves. Others brought broader ideas, which would affect the company's core with its digitalization. All of them were very impressive and thought adequately through!
We can just say: It was an excellent opportunity to listen to all of you and see all the hard work! Also, we thank Bosch Power Tools for providing this great opportunity to our MBA students!
Alexandra Eritja Real, Esslingen Graduate School
